PHYTO
NOVATHRIX
DON’T GIVE UP
ON YOUR HAIR!
+5 400
hair1
Hair loss reduced 84%
satisfaction 2
Stimulates
hair growth
Hair density
increased
THE PHYTONOVATHRIX INNOVATION
Slows down loss, stimulates growth and reinforces the quality and the beauty of all hair!
HAIR LOSS REALITY
They testify
Statements collected as part of the “Exploratory on hair loss” survey conducted by Ipsos x PHYTO.
With 42 people – January 2019 – France/Italy.
First names were assigned to the respondents.
“Losing my hair is like losing my inner security.”
“The idea of losing my hair has always frightened me because in my family some have lost their hair quite young… We associated hair loss to aging, a 20-year-old who loses his hair loses a few years as well… More than others people’s glances, it’s my image that concerns me: losing my hair is like losing my inner security. “*
« It’s stress»
«It’s stress, it becomes an obsession… It’s devastating and depressing, it’s hard to get used to it […] When you have a date, you overthink about your hair and your pals make fun of you…»
XAVIER
« A real anguish»
« Hair loss is a real anguish…
It’s like someone stealing something from us. »
It’s like someone stealing something from us. »
SOPHIE
« Hormonal disorders »
«Around the age of 45, I began to notice a big loss of hair: I have noticed that as I get older and with hair color, it gets worse… Hormonal disorders affect a lot of women’s hair, it is well known. »
CATHERINE
THE GLOBAL ANTI-HAIR LOSS RITUAL
16, THE MAGIC NUMBER
PHYTONOVATHRIX The quintessential expert anti-hair loss product by Phyto.
PHYTOSOLBA Laboratories have identified a protein, called Wnt, which plays a crucial role in triggering the transition from the telogen phase to the anagen phase. This new pathway is the PHYTONOVATHRIX 16th target.
99% NATURAL AND PLANT-BASED INGREDIENTS
The botanical power plants to restore hair strength
Specialist in botanical hair care, Phyto has developed an expert formula that draws its exceptional effectiveness from botanical extracts, obtained through green, environmentally-friendly and healthy processes.
