Behind PHYTO’s dedication for beautiful and healthy hair though plant lies a long scientific path and unique formulation savoir-faire from plant to product.
Baobab is a legendary tree belonging to the Bombacaceae family, is considered sacred in many cultures. Native to Africa and Madagascar, it is also the symbol of Senegal. Baobab oil is extracted by cold pressing from its seeds, which are very rich in protein and fatty acids. This precious oil is renowned for its regenerating, emollient and softening properties, and is particularly effective at fighting hair dryness and deterioration.
Dedicated to plant research,the Phytothèque located near Châteauroux is in the heart of a 375 hectare arboretum; it shelters hundreds of plants from pollution, chemical fertilizers and pesticides as well as many control plants, protected and listed, grown to obtain reference data or research samples.